3 Ways to Make More Money This Summer

Lauren Blog

The vaccine is being given, families are willing to spend on travel, and they are excited and looking forward to getting out of the house.   How can you make the most of this summer’s travel demand? 65% of short-term rentals are forecasting higher revenues in 2021 over 2020.  This is especially true in more remote, destination areas, or regions that …

Virtual Reality and Vacation Rentals: The Next Frontier?

Lauren Blog

Vacation rental owners are increasingly using virtual tours, both on their own, and 3rd party websites (e.g., Vrbo), to augment the information provided in still photos and promote their properties. While traditional 360 virtual tours are gaining popularity, the potential for immersive virtual reality (VR) tours remains largely untapped. Here, we look at the growing size of the VR market, …

Guest Expectations That Emerged From Covid-19 and How To Meet Them

Lauren Blog

This post was contributed by Guesty, a short-term rental property management platform that automates and streamlines the daily, complex operations of managing flexible inventory.   Attesting to the resilience of the short-term rental industry, consumers have continued to book rentals throughout the pandemic, with some hosts even experiencing their most profitable year yet due to travelers’ preference for private accommodations over …

Strategies to Drive Bookings on Your Direct Book Website

Lauren Blog

In the spirit of “Book Direct” month, the vacation rental industry retaliates against the OTA mindset and shifts to a direct business mentality.  If there is one guarantee with vacation rentals, it’s constant change, and strategies for driving business to your property’s website and messaging repeat guests needs regular revamping.  Here’s a few of the most recent strategies to help …

Is a Book Direct Website for You?

Lauren Blog

There are many factors to consider when deciding whether or not to build or use a direct booking website. The clear advantage of having a direct booking website is that direct bookings are more cost effective than a booking received from a channel or booking website like Airbnb and Vrbo. No fees to channels typically means more money in your …

Tips & Tricks to Ensure Your Properties Are Pet-Friendly

Lauren Blog

Written by the pros at short-term rental property management platform, Guesty. Pets are not for every property, but if you’re willing and able to accommodate some four-legged  guests in yours, you’ll find that you can appeal to a larger pool of travelers as you’ll be ticking an important box for the many pet-owners who prefer to vacation with furry cargo. …

2021 Short-Term Rental Outlook

Lauren Blog

2020 was an especially challenging for nearly every human on earth and, chances are, like us, you are looking ahead to better days in 2021.  While no one has a crystal ball (or we’d have won that Mega Millions, let’s be honest), here are what experts are telling us about what to expect for the months ahead. AirDNA’s 2021 Trend …

Vacation Rental Interior Design Tips + Tricks

Lauren Blog

How should you think about brand and design for your short-term rental?   The goal is to get the highest price and set the right guest expectation. Short-term rental lodging is truly the ultimate “brand of one”.  Each home or unit can be unique.  Though each guest journey is unique, the positioning of your home on the spectrum of economy to …

Airbnb IPO Resources and Quick Links

Lauren Blog

We certainly couldn’t send a newsletter out this week without mentioning the big news.  There is a vaccine for COVID-19…and while that’s true, the other big news in our world of short-term rentals is that Airbnb just went public.  We’ll let you decide which one is more exciting (insert wink).  In all seriousness, one of the most interesting takeaways is …