Strategies to Drive Bookings on Your Direct Book Website

Lauren Blog

In the spirit of “Book Direct” month, the vacation rental industry retaliates against the OTA mindset and shifts to a direct business mentality.  If there is one guarantee with vacation rentals, it’s constant change, and strategies for driving business to your property’s website and messaging repeat guests needs regular revamping.  Here’s a few of the most recent strategies to help …

Is a Book Direct Website for You?

Lauren Blog

There are many factors to consider when deciding whether or not to build or use a direct booking website. The clear advantage of having a direct booking website is that direct bookings are more cost effective than a booking received from a channel or booking website like Airbnb and Vrbo. No fees to channels typically means more money in your …

Tips & Tricks to Ensure Your Properties Are Pet-Friendly

Lauren Blog

Written by the pros at short-term rental property management platform, Guesty. Pets are not for every property, but if you’re willing and able to accommodate some four-legged  guests in yours, you’ll find that you can appeal to a larger pool of travelers as you’ll be ticking an important box for the many pet-owners who prefer to vacation with furry cargo. …

2021 Short-Term Rental Outlook

Lauren Blog

2020 was an especially challenging for nearly every human on earth and, chances are, like us, you are looking ahead to better days in 2021.  While no one has a crystal ball (or we’d have won that Mega Millions, let’s be honest), here are what experts are telling us about what to expect for the months ahead. AirDNA’s 2021 Trend …

ASTRHO Member Discounts

New Free Membership Tier and More Perks and Benefits

Lauren Press Releases

Association for Short-Term Rental Homeowners, ASTRHO.ORG, Launches New Free Membership Tier and More Perks and Benefits ALEXANDRIA, VA – January 21, 2021 — Alexandria, VA — https://astrho.org/ Homeowners seeking to find education and resources related to marketing, operations, or investment help can easily find it all in one place. Starting on January 21, 2021, ASTRHO.ORG now offers a free membership …

Vacation Rental Interior Design Tips + Tricks

Lauren Blog

How should you think about brand and design for your short-term rental?   The goal is to get the highest price and set the right guest expectation. Short-term rental lodging is truly the ultimate “brand of one”.  Each home or unit can be unique.  Though each guest journey is unique, the positioning of your home on the spectrum of economy to …

Airbnb IPO Resources and Quick Links

Lauren Blog

We certainly couldn’t send a newsletter out this week without mentioning the big news.  There is a vaccine for COVID-19…and while that’s true, the other big news in our world of short-term rentals is that Airbnb just went public.  We’ll let you decide which one is more exciting (insert wink).  In all seriousness, one of the most interesting takeaways is …

Winter Travel: COVID-19 and Cancellations

Lauren Blog

With COVID-19 still impacting travel, what are the trends to watch this winter season?    We’re breaking down this question into two main sections: Booking Trends Cancellations   booking trends Booking Trends have absolutely shifted, but a look at the recent September data could help us predict the holiday period.   According to Guesty,  in September, across all short-term rental …

Expert Q+A: Smart Home Solutions

Lauren Blog, News & Events

The Experts: Minut – Buster BarkNoiseAware – Michael GoldinPointCentral – Jim Netska Date: November 10, 2020 We sat down with Minut, NoiseAware, and PointCentral to discuss how smart home solutions can improve efficiency, cost savings, safety, and guest trust. The panel also talks about regulatory benefits, and the ability to charge guests more for your property. Monitoring smoking marijuana or …